Georgia Tech Research Institute

1. Home Page

2. Mobile Layout

3. Careers Page

The Challenge

The Georgia Tech Research Institute (GTRI) is a highly-regarded applied research and development organization. Each day, science and engineering expertise is used to solve some of the toughest problems facing government and industry across the nation and around the globe.

GTRI desired an update visual design to match the “clean and refined” direction given by Communications Director. The challenge was presenting Mission Areas and Capabilities as well as communicating what the organization is about to potential customers. We had to rethink the navigation throughout the website – splitting into two audiences: Military & Industry with capabilities and mission areas listed in both as appropriate.

The Goal

The goal was to develop a new website design that will raise awareness across GTRI’s capabilities/mission areas with industry, peers, customers, and potential customers and with less emphasis on "laboratories". Expanding Industry customer awareness particularly outside of the Department of Defense areas.

  • Focus on the science (where not classified) and the project, the accomplishment – not the contract
  • Continue to attract top talent with recruit / career section of site.
  • Provide measurable ROI, where possible, by linking customer contact directly to business development and/or Lab Directors
  • Upgrade to Drupal 8, with a new responsive design that will create a mobile friendly site
  • Removing Case Studies sections and having only News to highlight projects

 

 

 

 

Want to know more about what we can do for you? Contact us now!